Context travels further with the right partners.
Silverpush works with supply, activation and measurement partners so contextual intelligence reaches the right environments and proves what it moved.
What the ecosystem does for brands
Contextual intelligence only matters if it can be bought and proven. Our partners cover both ends of that: the routes that carry contextual segments into the market, and the measurement that shows what they delivered.
Reach
Supply and activation partners put contextual segments where media is actually bought, across CTV, YouTube, social and the open web.
Activation
DSP and Deal-ID routes mean contextual intelligence fits existing trading-desk workflows rather than replacing them.
Measurement
Attention, footfall and incremental-lift partners turn contextual delivery into evidence a brand team can act on.
Getting Mirrors CTV into the bid stream
Mirrors CTV activates through Deal IDs across multiple DSPs, so pre-bid contextual segments are available where CTV is actually bought.
Global episode-level contextual CTV segments launched with PubMatic in September 2026, with Deal-ID activation across multiple DSPs.
One of the demand-side platforms Mirrors CTV segments can be activated through.
Running contextual campaigns in your own seat
Silverpush Campaign Manager offers managed and self-serve models, with self-serve activating in the advertiser’s own platform seat.
Self-serve activation runs via DV360, where campaign details are translated into DV360-ready ad groups and line items mapped to context targets. On Demand Gen, DV360 enables contextual inclusion.
Proving what the context moved
Campaigns can be measured across one or more frameworks, chosen by objective, scale and budget. Each is delivered with a specialist measurement partner.
Attention Measurement is powered by Lumen, going beyond viewability to whether ads were seen, processed and retained, with benchmarks by platform, format and context.
Location Intelligence runs in partnership with Adsquare: privacy-safe footfall measurement connecting digital exposure to store and dealership visits.
Incremental lift measurement, available primarily on CTV and YouTube, runs through a measurement partner such as Audience Project.
Build on contextual intelligence
If you work in supply, activation, measurement or creative and your customers are moving to privacy-first media, there is likely a way to work together. Tell us what you build and we will take it from there.
What partners plug into
- Omnichannel video contextual intelligence across YouTube, CTV, social and the open web
- A DSP-ready engine that activates inside existing programmatic workflows
- Privacy-first by design, with no cookies and no user-level targeting
- A contextual engine that detects and processes content in 60+ languages
Silverpush operates in 35+ countries with 50+ industry awards.
Let’s talk about working together
Tell us about your platform, your inventory or your measurement product, and where you see the fit.